Case Study: Elevating Justin Sutherland & Madison Restaurant Group

Three people sharing a large blue cocktail outdoors at a Madison Restaurant Group restaurant patio.

Overview Celebrity chef Justin Sutherland and the Madison Restaurant Group oversee a diverse portfolio of restaurants, each with its own character and customer base. To support their vision of growing community presence and maintaining consistent engagement across concepts, I developed and directed a cohesive content and campaign strategy. Challenge Managing multiple restaurant brands under one […]

Case Study: Scaling Organic Reach for Cry Baby Craig’s Hot Sauce

Close-up of Cry Baby Craig’s Habanero & Garlic Hot Sauce bottle being held outdoors.

Overview Cry Baby Craig’s is a bold, Minnesota-based hot sauce brand with a devoted fanbase and growing national recognition. To help the brand expand its organic presence, I designed and directed an integrated content strategy focused on creativity, context, and collaboration. Challenge The hot sauce market is saturated with brands fighting for attention. Cry Baby […]

SaaS Is Dead: Why Agents as a Service is the New Model That Matters

  I started in the trenches. Building WordPress sites, Facebook ads, and Mailchimp campaigns for mom-and-pop shops. We were the human layer between overwhelmed business owners and the tools they needed to grow. We didn’t sell software. We sold outcomes. “Get 20 leads a week.”“Double your bookings.” Not: “Here’s a login. Good luck.” And that […]

The AI Tools I’m Actually Using Right Now

  And how they’re giving me unfair leverage in real life. Let’s cut the fluff: most “Top AI Tool” lists are just SEO bait. They’re packed with tools the writer has never opened—or used once, badly. This isn’t that. This is what I actually use. Every day. To write, build, animate, automate, create music, code, […]

Code is a Commodity: How AI is Making Passion the New Competitive Edge

Code is a Commodity: The New Era of Passion-Driven Development Our Journey: Rebuilding with AI It all started with a simple curiosity. I watched a YouTube video about Cursor, a new AI-powered code editor, and couldn’t help but wonder: Could we actually rebuild our entire application from scratch using this tool? We had initially built […]

Turn Clicks Into Customers: Mastering Facebook Ads to Grow Your Local Business

“Mastering Facebook Ad Campaigns for Local Businesses” provides a comprehensive guide to optimizing your ad campaigns for maximum conversion. It emphasizes the use of Elementor Landing Pages, a powerful tool for creating engaging, conversion-focused landing pages. Learn to leverage Facebook’s vast user base and drive local business growth.

My First A.I. Game

My First Game Built with A.I. I have seen a few tutorials on Youtube featuring non-technical hackers using ChatGPT to build entire games. I wanted to try it. I built this game in about 30 minutes on a Sunday. Looking forward to future games and proijects developed with the assistance of A.I. Click Game Click […]

Tips for Building a Multi-Million Dollar SaaS Startup

Are you building the next big software startup? Today, I’m thrilled to share some game-changing insights from one of my heroes that could propel your startup to new heights. As a digital marketing expert, I’ve always believed that continuous learning and adapting to the ever-changing digital landscape is the key to success. That’s why I’m […]